On the bottom line, Roblox's net loss narrowed from $97.2 million in 2018 to $86 million in 2019. It partly attributed that acceleration to the pandemic, which caused more children to stay at home, play more video games, and spend more time online. Roblox's revenue rose 58% to $488.2 million in 2019, then grew another 68% year over year to $588.7 million in the first nine months of 2020. This cycle can enrich Roblox's top creators and encourage more creators to monetize their games. Players make those digital purchases with Robux, a virtual currency that is purchased from Roblox. Roblox's core platform is free to use, but it encourages creators to monetize their content by adding in-game features or creating clothing, accessories, gestures, and emotes for its Avatar Marketplace. Roblox's own YouTube channel has 2.8 million subscribers, while its top streamers are extending its reach to millions of additional subscribers. That's why Roblox creators often stream their experiences to YouTube to gain more viewers and players. Roblox is a creator-powered platform, which makes it more similar to Alphabet's (NASDAQ: GOOG) (NASDAQ: GOOGL) YouTube than Unity or Unreal. As those users mature, they'll likely develop even more complex games. In the first nine months of 2020, 54% of its users were under the age of 13. Roblox's core demographic is also very young. Its platform also hosted more than 18 million user-created experiences at the end of last September. The total number of hours users spent on Roblox grew 45% to 13.7 billion in 2019, and surged 122% year over year to 22.2 billion in the first nine months of 2020. It didn't update that figure in its prospectus, but it revealed its daily active users (DAUs) rose 47% to 17.6 million in 2019, then grew 82% year over year to 31.1 million in the first nine months of 2020. In mid-2020, Roblox claimed its platform hosted 150 million monthly active users (MAUs).
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |